Lesson Plans
English 2 3rd Q 11.12 Lesson Plans
Week: 01/02/2012 Instructor: Duane Hannan Academics
Winter break--no school

Winter break--no school

Intro to class--objectives: writing, language, literature; rules; grade scale

Persuasion--ads: see the ad in book: what does it sell? how do does it attempt to get us to buy? appeals--maslow's hierarchy of needs (see powerpoint); find an ad that appeals to our need for physical security, find an ad that appeals to our physiological need, find an ad that appeals to our need for relationship, find an ad that appeals to our need for self fulfillment;

Independent Reading

Persuasion--another look at appeals: argument based on logical, ethical, emotional (see powerpoint), find three ad that contain an example of each

Persuasion--another look at appeals: see "Top 5 Crafty Ad Appeals" (http://www.qualitylogoproducts.com/blog/top-5-crafty-advertising-appeals-commercials/); read "Force-Fed Television" (p.p. 253-254): what the author wants us to do or believe, find an ethical appeal, find an emotional appeal, find a fact, find an opinion

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